Highly skilled at finding patterns within the data to identify areas of opportunity.
Customer Experience Architecture
Use data to inform placement of content ensuring customers find what they need.
Technical Translation
Highly skilled at working with technical teams to collapse complex concepts and summarize for novice audiences.
Content Strategy
Develop customer focused strategies that produce engaging material that is useful and relevant.
Leadership
Provide vision, team development and individualize guidance. Representation of team within organization.
Life Style
As a father of 3, much of my life is dedicated to my wife and children. We have an extremely active schedule, always running to activities or birthday parties. In my free time, I enjoy reading and taking in podcasts / audiobooks. Around the house, I am typically fixing something …
Marketing
I find the process of developing a marketing strategy and execution plan invigorating. I’ve been fortunate enough to lead teams in managing content development, promotion and delivery. I have managed marketing channels such as social media, advertising, strategic SEO, email marketing, marketing automation and traditional print. Marketing is constantly evolving and incredibly rewarding. …
About Me
For +15 years, I’ve been helping position Caterpillar Inc. to the Public, Customers and Cat Dealers. I love to soak in information and consider myself a constant learner. My family keeps me grounded as they are the joy of my life. I listen to audiobooks and podcasts. When there is …